Job Description

- Strategic Marketing Planning: Develop and implement a comprehensive marketing strategy for solar-related products, considering market trends, competitive landscape, and target audience.
- Market Research and Analysis: Conduct market research to identify customer needs, preferences, and market segments. Analyze market data and trends to identify opportunities for product positioning and differentiation.
- Product Promotion and Branding: Create and execute marketing campaigns to promote solar-related products. Develop and manage branding initiatives to establish a strong brand presence in the market.
Marketing Collateral and Content Development: Oversee the creation of marketing materials, including brochures, presentations, product catalogs, and website content. Ensure that marketing content effectively communicates product features, benefits, and value proposition.
- Channel Partner Management: Collaborate with distributors, retailers, and channel partners to develop joint marketing initiatives, drive product awareness, and support sales efforts.
- Digital Marketing and Online Presence: Manage digital marketing channels, including website, social media platforms, email marketing, and online advertising. Optimize online presence to generate leads, increase brand visibility, and engage with the target audience.
- Sales Support: Work closely with the sales team to provide marketing support, including product training, sales collateral, and lead generation activities. Monitor and evaluate the effectiveness of marketing campaigns and adjust strategies as needed.
- Market and Competitive Analysis: Stay updated on industry trends, competitor activities, and market dynamics related to solar products. Provide insights and recommendations to the management team based on market analysis.
- Budgeting and Performance Tracking: Develop and manage the marketing budget for solar products. Track marketing performance metrics, such as ROI, conversion rates, and sales growth, and provide regular reports to the management team.

Job Requirement

- Bachelor's degree Any Graduated or Dip in Marketing, Business Administration, or a related field (MBA preferred).
- Proven experience in marketing, preferably in the solar industry or a related field.
- Strong understanding of solar products, technologies, and market dynamics.
- Excellent communication skills with the ability to effectively present and explain technical concepts to both technical and non-technical audiences.
- Proficiency in digital marketing strategies and tools, including SEO, PPC, social media marketing, and email marketing.
- Analytical mindset with the ability to interpret market trends, data, and customer insights to drive marketing strategies.
- Strong project management and organizational skills to manage multiple campaigns and initiatives simultaneously.
- Ability to work collaboratively with cross-functional teams and influence stakeholders at various levels.
- Results-driven and proactive approach to achieving marketing and sales targets.

Company Profile

Dagon Glory Recruitment Services

Introducing Dagon Glory, a recruiting firm, that is in business of solving your talent scarcity. Dagon Glory is the perfect platform for employers to meet top talents in Myanmar.

• Website: www.myanmarjoblink.com